Starting a Fitness Revolution

What if fitness could be more than just fitness? That's the question REFIT is here to answer. From 2013 to 2017, Good Work Advertising worked with REFIT on a range of branding, digital and strategy initiatives. It was inspiring to watch them grow from a Texas startup to a national fitness brand with thousands of instructors nationwide. Through the whole process, REFIT stayed true to the core brand philosophy that we helped them to better define: fitness infused with values and purpose. The experience comes to life in live classes, events, apparel, streaming video, social media and more, and we are proud to have been a part of their growth.

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